The company requested the creation of a product catalog. The client had been working with commercial proposals and price lists via email and wanted to automate the process and create a user-friendly online store that would effectively showcase all of their products.
We have created an e-commerce platform that combines the requirements of the medical community with the demands of procurement professionals. For each product card, we have carefully crafted descriptions, specifications, and related products, and in some cases, we have included videos demonstrating the products.
We have placed certificates, product passports, and technical documentation in a way that users don't have to search for this information in the product card. We have also added articles to the website to explain the features of each product category, emphasizing subcategories and making them more prominent.
Traffic growth: +94%
Conversion rate: 3.15%
Average time on site: 2:40
Bounce rate: less than 18%